Safilo Group – one of many eyewear trade’s key gamers within the design, manufacturing, and distribution of prescription frames, sun shades, outside eyewear, goggles, and helmets – and Amazon.com earlier introduced the launch of latest Carrera Good Glasses with Alexa, mixing Safilo’s Italian design with Alexa expertise into two iconic frames.
With open-ear audio expertise, the brand new Carrera Good Glasses direct sound to the ears with out protecting them, whereas minimizing what others round can hear. Clients can stand up to 6 hours of steady media playback or steady discuss time on a full battery cost.
“Safilo has at all times appeared to the longer term with an progressive strategy, and that is why we’re very proud to collaborate with Amazon on this progressive venture, providing our Italian design and the distinctive type of Carrera Eyewear,” stated Angelo Trocchia, CEO of Safilo Group. “Moreover, we’re proud to mix our well-established conventional wholesale distribution mannequin – which encompasses eyecare retailers, chains, malls, specialised retailers, and boutiques – with Amazon’s unimaginable on-line distribution.”
“Safilo delivers experience within the eyewear trade and Carrera’s iconic body designs are a pure match for good eyewear and builds upon our imaginative and prescient for Alexa and ambient intelligence. With the brand new Carrera Good Glasses we’re providing prospects much more choices for fashionable good eyewear.” stated Jean Wang, Director Good Eyewear at Amazon.
About CARRERA
Synonymous with daring design and excellent expertise Carrera is a press release model since 1956 for individuals who stay by their very own guidelines, repeatedly defying themselves and proudly standing out from the group.
About Safilo Group
Established in 1934 in Italy’s Veneto area, Safilo Group is among the eyewear trade’s key gamers within the design, manufacturing, and distribution of prescription frames, sun shades, outside eyewear, goggles, and helmets. The Group designs and manufactures its collections by mixing stylistic, technical, and industrial innovation with high quality and skillful craftsmanship. With an intensive international presence, Safilo’s enterprise mannequin allows it to watch its whole manufacturing and distribution chain. From analysis and improvement in 5 prestigious design studios, positioned in Padua, Milan, New York, Hong Kong, and Portland, to its company-owned manufacturing amenities and community of certified manufacturing companions, Safilo Group ensures that each product gives the proper match and meets the best high quality requirements. Reaching roughly 100,000 chosen factors of sale worldwide with an intensive wholly owned community of subsidiaries in 40 nations and greater than 50 companions in 70 nations, Safilo’s well-established conventional wholesale distribution mannequin, which encompasses eyecare retailers, chains, malls, specialised retailers, boutiques, duty-free outlets, and sporting items shops, is complemented by Direct-to-Shopper and Web pure participant gross sales platforms, consistent with the Group’s improvement methods.
Safilo Group’s portfolio encompasses residence manufacturers: Carrera, Polaroid, Smith, Blenders, Privé Revaux and Seventh Road. Licensed manufacturers embody: Banana Republic, BOSS, Carolina Herrera, Chiara Ferragni, Dsquared2, Etro (ranging from 2024), Eyewear by David Beckham, Fossil, havaianas, HUGO, Isabel Marant, Jimmy Choo, Juicy Couture, Kate Spade New York, Levi’s, Liz Claiborne, Love Moschino, Marc Jacobs, Missoni, M Missoni, Moschino, Pierre Cardin, PORTS, rag&bone, Tommy Hilfiger, Tommy Denims and Beneath Armour.
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