MIDO Takes 1st Prize In Mediastars Press Part Once more

For the second consecutive 12 months, MIDO the worldwide eyewear present, was awarded 1st Prize by Mediastars within the Press part, Each day class, for its SPHERES – The Eyewear Universe communication marketing campaign developed and created by Max Galli in partnership with Mixer Group. The marketing campaign was additionally awarded the Particular Star for Inventive Course. The awards ceremony was held final week, Thursday, June 6^th, on the Auditorium San Fedele in Milano.

The “Spheres” marketing campaign was a turning level within the promoting sector as a result of it was the primary, within the commerce present business, to be created by combining human creativity and the modern energy of Synthetic Intelligence, exploring the brand new frontiers of visible communication.

At its 28^th version, annually the Mediastars award is assigned to the most effective Italian campaigns, recognizing and including worth to the professionalism and expertise of these working within the discipline of communication on the nationwide degree. Greater than 580 tasks have been nominated for this version and evaluated by a jury composed of business specialists and professionals.

The MIDO crew is already engaged on a brand new communication marketing campaign with the intention of as soon as once more fascinating its viewers and strengthening model consciousness internationally, because of distinctive, inventive, partaking messages.

Be part of The Optical Journal at MIDO 2025 from Saturday, February 8 via Monday, February  10 at Fiera Milano Rho. Keep tuned right here for extra info and journey offers or go to MIDO.com.

CREDITS “SPHERES – THE EYEWEAR UNIVERSE”

Company: MAXGALLI Communication e MIXER GROUP
Inventive Course: Max Galli
Artwork Director: Sergio Copetti
Copy: Lorella Montanaro
Digital Processing: Silvia Badalotti
Shopper Supervisor: Martina Vailati