Cutler and Gross Launch ‘Desert Playground’ Assortment

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Unbiased British luxurious eyewear model Cutler and Gross launches their Spring / Summer time 2024 assortment: Desert Playground.

The gathering pays homage to the sun-drenched, glittering epoch of Palm Springs. The inimitable 8 types – 7 opticals and 5 sun shades intertwine traditional and up to date silhouettes with the architectural magnificence of pal springs.  Every model displays the cinematic grandeur of 50s Hollywood and attracts inspiration from the Modernist structure of this bygone period, frozen in time by Julius Shulman’s images.

The Assortment

Wanting on the winged frames worn on the silver display screen within the 50s and 60s, the 1409 has a curved brown bar and flattened edges that subvert expectations.

The 1410 optical sq. construction was knowledgeable by the geometry of mid-century modernist structure.

Sq., angular frames in 60s cinema set the scene for the 1411. The straight forehead bar and slanted lugs, create an impression of a genderless cat-eye.

Celebrating its glamorous previous while utilizing a brand new current, the 9241 cat-eye is frozen in time within the paparazzi pictures from Palm Springs.

The temper of Fifties Hollywood, an period of easy model and dazzling attract, is distilled into the 9261. A smooth silhouette, polished to perfection, accessible in each sunglass and optical.

The octagonal design of the 9324 informs a maximalist sunglass that pays homage to the cinematic attract of Sophie Loren in 50s Hollywood.

Specialist methods from the 60s have been used to form the 9495 sun shades – the blocky profile has been minimize away on the forehead bar and chamfered with tilted edge.

A sq. sunglass, the Cutler and Gross means. The 9690 is our inventive director’s body of alternative. It nods to angular types popularised by Hollywood, the modernist core wire nods to the inspirations behind the design: Palm Springs within the 50s.

About Cutler and Gross

Cutler and Gross was based on the precept that relating to eyewear, it’s not nearly how we see the world, it’s about how others see us. For over 50 years now, it has been on the forefront of optical design – as trailblazers, disrupters, and pioneers whose legacy has been a lot imitated, however by no means surpassed.

A model constructed on friendship, it was established by opticians Mr Cutler and Mr Gross in 1969. Due to phrase of mouth, what started in London’s Knightsbridge as a small however progressive bespoke service quickly turned a fully-fledged mecca for artists, rock stars, writers, and royalty. Collectively, the pair had created the proper stability between style and technicality, shortly cementing their status as trade leaders in eyewear.

Utilizing the best uncooked supplies, every body is handmade by skilled craftspeople in its personal manufacturing unit in Cadore, throughout the Italian Dolomites.

At present, the proudly unbiased eyewear model has 6 flagship retailer areas in London, Bathtub, New York, Los Angeles, and Toronto and has over 2000 Stockists in 50 nations world wide.